l’autore Matthias dice
To enable the students to develop and analyze a business idea based on their knowledge within a number of relevant technical, legal and economic fields as well as to include knowledge and conclusions in a business plan for a company start-up.
This course is also available in GERMAN!
Identify business opportunities
Develop business ideas (Opportunity driven creativity)
Develop business models
Analyze markets for technological products and services
Set up questionnaires and interview customers
Analyze customer value proposition
Plan the establishment of a company (Business planning)
Determine capital requirements
Establish cash flow projection
Establish budgets on profit/loss, assets/liabilities
Calculate an equity investment
Specify management competence profiles